Penang Culinary Expo 2004
2 to 4 July • Venue: Penang International Sports
Arena (PISA)
 Come month of July, the annual Food and Fruits Festival
will be celebrated nationwide. For Penang, the month-long celebration will
be kicked-off by the Penang Culinary Expo 2004. Organized by the Chefs'
Association of Malaysia Penang Chapter with the support from Penang State
Tourism Action Council, the event is schedule to be held from July 2 to 4,
2004 at Penang International Sports Arena (PISA).
The expo, aimed at promoting various cuisines as
tourism products is also seen as an opportunity for manufacturers, distributors
and suppliers of kitchen machineries, equipment and fittings to showcase
and market their products. Members of the public can expect to witness and
experience first-hand information on latest equipments and products at the
fair.
Supplementing the event will be three subsidiaries
activities namely Penang Culinary Challenge, iFOODex and Northern Malaysia
Food and Catering/ Food Pack.
The 1st Penang Culinary Challenge 2004 is set to
feature a tough battle between 20 teams from Thailand, Singapore and Malaysia.
Each team comprising of four chefs and cooks, will be battling for the Xteam
Chef Awards in the team on the spot live cooking competition. They will have
to cook and present a three-course menu for six persons within 60 minutes
time. The best teams will walk home with not only certificates and trophy
but also RM 10,000 cash to be won.
Meanwhile, visitors to the fair can enjoy various
foods sampling from the iFOODex exhibition. Besides food and beverages showcase
there will also be demonstrations on food preparation by top manufacturers.
The Penang Tropical Farm will show cases their varieties of the freshness
harvest during that period, durians, dragon fruits and etc.
Food and beverages retailers are also encouraged
to visit the expo to update themselves of the latest equipments, utensils,
products and packing machineries at the exhibition called Northern Malaysia
Food & Catering/ Food Pack. Other related materials such as magazines
and souvenirs are also available at the fair.
State Tourism Development and Environment committee
chairman YB Teng Chang Yeow is expected to launch the event and also the
month-long celebration that will turn the island into a food paradise.
 Peter Chan
PJM presenting YB Teng Chang Yeow with a home made Hainanese chicken pie
accompanied by CAM Committee, Advisors and partners.
Entrance to the exhibition is FREE!
1st
Penang Culinary Challenge 2004 Competition Schedule for Competitors
1st July 2004
7:00pm – Welcome dinner cum briefing and draw lots
2nd July
2004
8:30am – Competition Group 1 (4 teams)
9:45am – Question and answer session
10:00am – Official Opening Ceremony
11:00am – Competition Group 2 (4 teams)
12:15pm – Question and answer session
12:30pm – Competition Group 3 (4 teams)
1:45pm – Question and answer session
2:00pm – Competition Group 4 (4 teams)
3:15pm – Question and answer session
3:30pm – Competition Group 5 (4 teams)
4:45pm – Question and answer session
5:00pm – Official results
3rd July 2004
8:30am – Competition Quarter Final Battle 1 (2 teams)
9:45am – Question and answer session
10:00am – Competition Quarter Final Battle 2 (2 teams)
11:15am – Question and answer session
2:00pm – Competition Quarter Final Battle 3 (2 teams)
3:15pm – Question and answer session
3:30pm – Competition Quarter Final Battle 4 (2 teams)
4:45pm – Question and answer session
5:00pm – Official results
4th July
2004
8:30am – Competition Semi Final Battle A (2 teams)
9:45am – Question and answer session
10:00am – Competition Semi Final Battle B (2 teams)
11:15am – Question and answer session
11:30am – Official results
2:00pm – Competition Grand Final (2 teams)
3:15pm – Question and answer session
3:30pm – Cocktail reception in PISA Arena
4:00pm – Official result and awards presentation
For further enquries, please
contact:
Organizing Chairman
Mr. Peter Chan PJM at 012-473 3432
•
Click here to view Programme for Official Opening
•
Click here to view message from Organising Chairman
•
Click here to view Organising Committee
•
Click here to view Panel of Judges
Relate Article: The sensational "king of the
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Recipe: Acar Hu (fish pickle)
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